Peter Lang is a serial agency owner and investor and one of the foremost experts in programmatic M&A in the agency space.

Peter provides Grandin Holdings guidance and assistance with our agency acquisition process ensuring that we continue to leverage a programmatic approach to M&A to strengthen our portfolio agencies. If you don’t meet him on one of our calls, know that he is definitely in the background during our deal reviews.

He also provides Grandin Holdings with his philosophy of a win-win approach to M&A, providing as much if not more value to the agency owners as to us the investors.

As of 2024, Peter has made over 18 acquisitions, successfully scaling businesses by strategically acquiring companies to drive growth and enhance market position.

Some of his notable acquisitions include:

• • TopRight Partners, a $3M EBIT marketing agency acquired in July 2022,
  • GrowthHackers.com, the world’s leading growth marketing platform, acquired in January 2024. GrowthHackers boasts a 60,000-member newsletter, a 20,000-strong membership, and an annual conference that has set the standard for growth marketing worldwide.
  • DigitalMastermindGroup, an agency mastermind with over 70+ agency owners, has been instrumental in guiding his agencies and students to achieve similar success. His philosophy centers on building meaningful connections, focusing on strategy, and empowering agency owners to achieve geometric growth through acquisitions.